Monday, November 29, 2010

Color Transform


How can color transform a single design? Color is probably the most basic of all elements in design. Yet it can do the most. Color evokes feelings, thoughts and emotions. Just as how society have assigned meanings to color such as being green or red communist, design uses some of the original meaning in color to make its point. For example, a designer may use red for anger, love or passion. When used correctly the color used can define a design.


Like the image described in my first blog, the monochromatic palate of the image give a sense of serenity. The somber shades of blue bring you down from your agitated state. It is a cooling feeling. Had the image been made with shades of red or orange, the image would have had a completely different affect. The image would have created a warmer feeling and perhaps evoke a warm and cozy feeling in the house rather than a classy and expensive one.

Again, color can transform a design significantly. The juxtapose of contrasting colors can change your mood dramatically. Had the image been using a larger color scheme and been busier, the effect would have been completely different.

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